You're great at what you do.
And it's time for your Instagram to reflect that.

You’re good at what you do. You’re working incredibly hard. But on Instagram, it feels like no one’s hearing you.
Your message isn’t landing.
Your visibility isn’t growing.
And every time you try something new or “fix it,” you end up right back where you started.
It’s not because you’re doing it wrong.
It’s because you’ve been missing what actually creates growth.
Because there isn’t just one thing you need to do. There are three.
The Three Pillars of Instagram Growth.
And without all three in place, working together, you’ll keep circling the same dead ends.
That’s where Gram Academy comes in:
Gram Academy is the complete Instagram growth system built across these three pillars: audience, strategy, and content.
So your message finally reaches the right people, turns them into followers, and builds an engaged community who actually cares about what you share.
JUMP INTO GRAM ACADEMYINTRODUCING
The Three Pillars of Instagram Growth

Pillar one:
The Foundation of Growth
It’s not about attracting any follower - it’s about attracting the right follower.
Your Perfect Fit Follower.
Even if your content is incredible, if it’s not speaking to the right person, no one is going to hear you.
Inside this pillar, you’ll get crystal clear on:
-
Who your Perfect Fit Follower is
-
What they actually care about
-
How to speak directly to them in every piece of content you create
You’ll also align your bio, highlights, feed, and overall presence so you naturally attract the right people, and filter out the wrong ones.
Here’s what you’ll find inside The Foundation of Growth:
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The Perfect Fit Follower Framework
Your step-by-step system to define exactly who you’re here for, and how to build your content around them. -
Brilliant Bio – The Masterclass
Write a high-converting Instagram bio that speaks directly to your people and makes them want to stick around.
Inside this pillar, you’ll also find all the supporting trainings you need to set up your account the right way from day one - from highlights and feed design to account setup, tools, and more.

Pillar two:
The Strategy of Growth
A lot of people think the Instagram algorithm is out to get them. But the truth is that it's not against you. The algorithm is a matchmaker, and it's job is to match the content on the platform with people who are interested in that content.
Inside this pillar, you’ll learn exactly how the algorithm works, what it looks for, how it decides what to push, and how to speak its language through your content, captions, and structure.
Because when you understand how to communicate with the algorithm, it starts working for you.
And here’s the real power:
By implementing these strategies, your content doesn’t just live for a week or two: it becomes evergreen. Optimised content can resurface weeks, months, or even years after it’s posted, on both Instagram and Google.
But visibility is only the beginning... 👀
Even if the algorithm is doing its job, you still need to know how to turn those views into actual followers, and that’s where strategy deepens.
You’ll learn how to structure your content to build connection, create momentum, and move people from passive views to active followers, and eventually, aligned buyers.
Here’s what you’ll find inside The Strategy of Growth:
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How to Make the Algorithm Adore You
Learn exactly how the algorithm works, and how to use SEO, keywords, and smart structure to create content that gets discovered again and again. This is how you build evergreen visibility. -
The Follower Journey
Views mean nothing if they don’t convert. This training breaks down what makes someone actually follow, and how to use specific content types to move them from casual scroller to engaged community member. -
Trial Reels Training
My signature Trial Reels method that’s been used by over 1,000 entrepreneurs to test their content and grow their accounts with strategy. -
Boost Your Instagram Growth with Threads
The first-ever program that shows you how to grow on Instagram by spending just 10 minutes a day on Threads. .
This pillar is where visibility becomes strategy, and strategy becomes long-term, sustainable growth.

Pillar three:
The Content of Growth
Because even great messages fall flat without the right structure.
You’ve tried the trending formats.
Used a template.
Maybe even edited the hell out of your Reel.
But still, no one stops to watch.
And if they do, they don’t engage, they don’t follow and they just keep scrolling.
Even if your message is crystal clear, even if you poured your heart into the caption and nailed the aesthetic: if the content itself isn’t doing its job, it won’t perform.
This is where we fix that.
You’ll learn exactly what makes content actually work:
The hook. The flow. The structure. The pacing. The caption. The call to activate.
Every element broken down, so every post you publish is built to get results.
Because a beautiful Reel with no hook won’t get watched.
A carousel without curiosity won’t get swiped.
And a static post crammed with information won’t even get seen.
Inside this pillar, you'll find:
- Good Reels
Learn how to create Reels that don’t just look good, but stop the scroll, hold attention, and lead to saves, shares, and follows. - Good Carousels
Create carousels that flow, build curiosity, and keep your audience swiping through every slide. - Good Static Posts
Design static posts that deliver value clearly, visually, and intentionally, so your audience doesn’t just look, they lean in. - The Good Content Calendar Workshop
Build a content calendar that isn’t just a bunch of boxes with dates, but a strategic system that supports your goals.
This pillar gives you the real content strategy, so what you post doesn’t just fill your feed…
It actually builds your brand.
Instagram growth only works when these three pillars work together.

Here’s everything you get inside Gram Academy:
This isn’t a random bundle of offers.
It’s your full, structured roadmap for real, scalable Instagram growth, delivered inside a clean, bingeable course portal you can access any time, as often as you like.
When you join, you’ll get:
- The Foundation of Growth - $935 value
- The Strategy of Growth - $1588 value
- The Content of Growth - $694 value
You'll also get:
Lifetime Access + All Future Updates - $497 value
Log in any time. Rewatch any module. Access every new update automatically, so your strategy evolves as Instagram does.
Three Live Group Coaching Sessions - $999 value
Get your biggest questions answered in three focused coaching calls, one per growth pillar.
You'll be able to submit your question ahead of time, so I can address the most common challenges so you can move forward with clarity and confidence.
(Dates/times tbd - depending on my upcoming surgery.)
Total value: $4,736
First launch price: $997
This is the full system to grow your visibility, build your community, and finally get the traction on Instagram that you deserve.
YES, I WANT IN!

Kate @bariatric_chic
From 1.7k followers and crickets to 34k+ and coaching clients
Kate had been posting for months - over 300 pieces of content - and still couldn’t break through. Once she learned how to align her content, audience, and strategy, everything changed. Today, she has over 34,000 aligned followers, fully booked with 1:1 coaching clients, and selling e-cookbooks and her own program.

Jade @onesydneymum
She started her IG account exactly one year ago... and she's about to hit 67k.
Jade grabbed my strategies and ran -fast. Within a year, she built a wildly engaged audience of over 66,000 followers. Her content gets millions of views, her community is loyal and active, and brands are reaching out to collaborate with her every single week.

Juliana @silverhighlights1971
From a slow start to 162k+ followers
Juliana didn’t see overnight success, but she kept going. She stayed consistent, implemented what she learned, and trusted my strategies. Today, she leads an engaged, aligned community of over 162,000 followers, showing them how to age well naturally.

Ana @anaongefilterd
Took The Perfect Fit Follower Framework
She said: "I’ve been actively using Instagram for two months now and followed your Perfect Fit Follower Framework. I went from 1k to 5k on IG and from 5k to 8k on TikTok last week. I know this happened because of your course.
→ Ana has now grown to over 15,000 followers and counting.

Marissa @marissatheyogini
Took my Trial Reels Training
One reel. 5,000 followers. That’s what happened to Marissa after she implemented my Trial Reel strategies. But she didn't stop there. After that, her account kept growing, and today she's crossed 53,000.

Elen @elenpinsky
Took How to make the algorithm adore you
Elen bought HTMTAAY on April 4th. And just a few months later, she hit 10k. Millions of views follower, with as much as 7.2 million views in one single month. She is welcoming between 100–250 followers per day. Elen said "the strategy and clarity you gave me changed everything.” Ellen is now at 53,000 followers and still growing fast.
Why learn from me?
I'm not just someone who went viral once and decided to teach what worked that one time.
In fact, I’m completely against chasing virality.
Real Instagram growth is built on strategy and sustainability.
Before starting my own social media channels, I spent over 12 years working in online marketing, with a focus on email marketing and social media strategy. That experience shapes everything I teach.
- I grew my own Instagram account to over 198,000 followers.
- I scaled Sydney Guide to over 243,000 followers.
- And, as you've seen, I've helped countless clients grow their accounts as well.
Over the past year, I’ve been invited to Instagram HQ in Sydney three times, and the last time was even asked to speak on stage.
My programs are trusted by creators, coaches, entrepreneurs, and business owners across the world, not because I’m the loudest voice...
But because what I teach actually works.